I scream, you scream, we all scream for Ice Cream!” – well if not scream you will be a little stunned for sure and in a creamy, ‘loving every bite of it’ way.

If you are a foodie who believes in putting his money where his mouth is, then the Selfridges is definitely your true calling. This British department store’s London outlet is now serving an uber lux ice cream which has ’s got edible diamonds, edible golden pearls, with few 24k gold leaves very beautifully sprinkled on it and wrapped with love.

Made by the very talented and creative minds at Snowflake Gelato, this very aptly named ‘Billionaire’s Soft Serve’ sells out for mere £99 or ₹8,213 for 350 grams of that heavenly ice cream. And just a little add on there, it takes more or less about four hours to be made.

This Billionaire’s Soft Serve is supposed to be scoped in a cone and then served at the counter. The cone is totally handmade and is supposed to be dipped in a very rare 75% criollo cocoa single planation Madagascan dark chocolate. And, the golden pearls which are seen along the edges of that cone placed on the chocolate, are to be put there one by one by the person creating this frozen masterpiece.

So, if you are in London or are planning a trip there, then make sure you do make a point to visit this place. Because haven’t you head? Life is uncertain, so eat desserts first!